EXCELLENCY IN FMCG DISTRIBUTION SINCE 1991

Even from the beginning of our activity we had to face a great number of changes, both of the business market and of the clients’ needs and the consumers’ expectations. Our pro-active attitude and the adaptability of Salf team have helped the Company to develop in order to reach the top places among the distribution companies in Arges and Dambovita counties. The experience gathered in all these years represents both an advantage and a lever for the success of the future projects.

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SALF

SaLF is a Company that activates in the FMCG distribution market and logistic services (storage and transportation) in Muntenia Region.

The company was founded in 1991, with activity only in the field of distribution at the beginning. Starting with 1999 SaLF has developed very quickly, aiming at the FMCG distribution segments from the following categories: beer, refreshments, sparkling water, coffee, cigarettes, sweets and other food products. Beginning with 2015 the Company got into the logistic services market of storage and transportation, making contracts with multinational companies all over FMCG market sector.

We believe that one of the factors which determined SaLF today’s success is the constant orientation of the entire team towards quality.

[read more here]

Partners about us
Heineken

When we talk about HEINEKEN Romania and SaLF, we talk about trust and communication. These qualities constantly demonstrated by SaLF have been materialized in a long-term partnership with HEINEKEN Romania.       SaLF has demonstrated a sustained openness to joint …

Mihai Iordache
Director RETAIL TRADITIONAL & OUT OF HOME Romania.

[read all the testimonials here]